Launching the brand-new PUMA FUTURE 7 football boot with an exclusive event at 180 The Strand Studios in London
The event was designed to showcase the boot’s characteristics with a 4-a-side tournament and challenges for players to put the boot through it’s paces. 300 guests were in attendance from across the UK, Europe and Asia, from key media outlets, retailers and content creators.
Special guests included Kai Havertz, Jorginho, Romeo Beckham.
The event was also an opportunity to announce a brand-new signing to the Puma brand in Man City and England star, Alex Greenwood.